To mark the Air Jordan 7’s 23rd anniversary, Jordan Brand is set to release the Air Jordan 7 Retro “Hare.” The “Hare Jordan” commercial, which aired in February 1992 and featured Bugs Bunny in a pair of custom sneakers, helped kick-start the colorway’s popularity, eventually spurring the creation of Space Jam. Last released as part of a countdown pack in 2008, sneakerheads had hoped it would make its solo debut someday. They will get their wish when this retro lands online and at Jordan retailers on May 16 for $190.

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