The build up to the Nike Lebron XI is a decade in the making. The crew at Nike have created an interactive experience that can be viewed at lebron11.nikeinc.com. The site gives you a run down of Lebron’s sneakers from the Nike Air Zoom Generation in 2003 to the Lebron XI in 2013. The site also features important stats and key moments from the career of LBJ.
Read more about the Lebron XI below from Nike.com:
Over the last ten years, LeBron James has evolved into the most sophisticated athlete the basketball universe has ever seen. His growing collection of championships offers evidence of an unprecedented ability to impact every inch of the hardwood like a force of nature. This has been a journey of refinement; one where dazzling athleticism, relentless hard work and a sharpened understanding of the game have come together in perfect concert. And at every step, LeBron has pushed Nike to adapt with him: His shoe must harness his explosiveness, protect him in the paint and assist him in taking flight. In the decade spanning from Akron to Miami, the highest expectations are now being realized on the greatest stage.