Nike is spending a rumored $1.1 billion over five years on its new NFL licensing agreement. The NFL boost should add an estimated $500 million dollars in annual revenue for Nike. So far, I love what they have done with the jerseys. Somehow they have managed to create a Seattle Seahawks jersey that isn’t ugly, which is a feat in itself. They have rolled out new pictures that include the various fan gear for all 32 teams. Love how the integrated elements of both the team and the city in each picture. Nike NFL fan gear is available to order now at Nike.com.
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