The quintessential New York City girl, Vashtie’s creativity can’t be confined. Drawing on her life as a DJ, movie director, fashion model, and designer, Vashtie constantly redefines what it means to be a cultural curator. Inspired by 80’s “B-Boy” culture and 90’s “Alternastyle”, as well as the singular architecture of the NYC subway, the PUMA x Vashtie collection proves what’s possible when a genuine creative vision is grounded in history. Look for the PUMA x Vashtie AW15 Collection online now at PUMA.com.
“WHEN PUMA REACHED OUT I WAS IMMEDIATELY INTERESTED IN TAKING A MEETING BECAUSE IT WAS A BRAND I GREW UP WITH. AS A KID GROWING UP IN THE HOOD BUT ALSO INTERESTED IN SKATE BOARDING AND ALTERNATIVE MUSIC, PUMA BROUGHT ME INTO THE WORLD OF FASHION AND STYLE.”